New York-dalesinc.com DALES Diamond Store has launched a new web site that is designed to be a tool for both consumers and small retailers, who can now find the company’s entire collection online, and for bridal customers, who can track down local jewelers via the Web site. dalesinc.com, which officially launched on in Feb 2009, allows consumers to access pricing, pictures and diamond and gemstone weight information for the entire collection, 24 hours a day, seven days a week.

Among the products displayed on the new site is designer style by DALES’ new bridal collection, with the trademarked name, dalesinc.com featuring a range of wedding and engagement ring sets in various styles and sizes, the collection is designed for customers who would like their diamond engagement rings and wedding bands to match perfectly.

As part of an aggressive marketing campaign, the collection will be promoted to consumers via advertising on internet and local publications will be launching soon in bridal magazines and jewelry magazines, the internet marketing campaign, includes advertising on Google organic listings, currently dalesinc.com DALES Diamond Store is ranking # 1 on Google local search. The diamonds and jewelry can be reviewed online at dalesinc.com, which has been set up in conjunction with a state-of-the-art brochure for consumers and retailers, both of which are designed to support the company’s marketing initiatives in the store.

The collection includes traditional solitaire rings, diamond accent rings, diamond rings antique styles, three-stone rings in everything from traditional styles such as round, princess and emerald cuts to more fancy shapes such as Asscher, cushion and oval. Pear, half moon, trapezoid, trillion and tapered baguette shapes are also included, and the entire collection is available in any metal on consumer’s choice. 18-karat and 14-karat gold. All the jewelry is manufactured in the United States.

please visit the wbsite for more information http://www.dalesinc.com